Sunday, August 23, 2020

Investigate the ways in which the film Inception both uses and Essay

Explore the manners by which the film Inception the two uses and undercuts the class shows - Essay Example Cause is taking into account the fundamental inspiration that a single idea in a singulars mind can be either the most huge asset or the most unsafe weapon (McConachie, 2008). The film stars Leonardo DiCaprio as Dom Cobb, who in the movie takes information from the minds of his exploited individuals in the midst of dreams. The last business which Cobs is given, and which is within the film incorporates execution of a commencement so that Cobbs could recoup his previous existence and have the ability to visit his adolescents. The film generally got outstanding praise as an innovative insightful story and various analysts gave its positive reviews. Ruined tomatoes for the case gave this film an ordinary score of 8/10 taking into account in excess of 200 and fifty overviews and revealed that up to 86% of intellectuals gave this movie a positive audit (, 2015). Especially hailed in this film is the producer, official or creator, Mr. Nolan, who got various positive notice and praises even from the best analysts. For example, an amazing savant, Peter Travers from the Rolling Stone magazine commended this movie and Mr. Nolan communicating that it was like a sharp chess beguilement. Justing Chang who said that the writer associated the best capacity to particularly depict the procedural focal point of sub-mindfulness, especially a surrealists spine chiller which gave all the watchers a significant test to examine the capricious and significant working of the mind, has complimented the writers f itness (Carson, 2008). The class of this film is extensively deciphered. Some point of view it as conundrum and expectation, while various individuals order it as Drama, action, or experience (Carson, 2008). Much equivalent to whatever other film, the issue of such a sort has been at risk to the unique

Friday, August 21, 2020

Clc Teaching Self Advocacy Education Essay Free Essays

Showing understudies with larning disablements self protagonism achievements is basic to guaranting that they arrive at their most noteworthy strength and are effective in school and for the rest of their lives. It is fundamental for larning disabled students to go their ain advocators. This paper will indicate what a realizing disablement is, gracefully subjective and metacognitive plans to learn students with larning disablements and the significance and strategies to go self advocators. We will compose a custom paper test on Clc Teaching Self Advocacy Education Essay or on the other hand any comparative point just for you Request Now It will additionally explain the need for creating overview achievements, cultural achievements and entry achievements to going a self advocator. What is a Learning Disability? Numerous understudies going up against the difficulties of being determined to have a learning disablement will most much of the time request others sing the existent meaning of a securing disablement followed by the conspicuous request of in what manner would this be able to be cured. The essential meaning of a learning disablement is this: a neurological surprise that causes issues with shaping, recovering, and indicating data that is gotten by the encephalon. This disablement most every now and again influences perusing, making, perception, and finishing up achievements. Likely the greater part of import develop for students and guardians standing up to this resentful is to comprehend that there are numerous plans that that can help them in approaching larning inconveniences in the schoolroom, despite the fact that there is no supreme cure. It is other than of import for understudies to comprehend that larning disablements influence students from numerous points of view as no two obtaining disablements are accurately the equivalent. The particular securing disablements are: dyslexia-which alludes to inconveniences in perusing ; dysgraphia-which alludes to inconveniences in initiation ; and dyscalculia-which alludes to inconveniences in math ( NICHCY, 2011 ) . Subjective Schemes Subjective plans will help us to recover to frame content data ( OLRC News Winter 2004 ) . One way of using a psychological plan is by taking a gander at pictures and header of a book as you skim over a page when perusing. Taking notes is other than another way to help an understudy to recover of import pieces of a book. Figuring out how to sufficiently use subjective plans to build your perusing achievement will empower the understudy to cognize which parts of a book they will have the option to hop over and which segment of a book they will require to peruse. Utilizing a lineation or chart will other than help the student to recover of import realities. A decent get bringing down topographic point to get down these plans would be: Memory †visual picture, verbalisation, mental helpers, affiliations, lumping origin, or blends Estimation and employment work trip †verbalisation, visual picture, lumping, affiliations, signals Understanding truth and expert articulation †self-doubting, unitization, setting indications, rehashed readings Perusing perception †visual picture, oppugning, rehashing, prognosticating Composing †arranging, reexamining, oppugning, verbalisation, visual picture, observing ( OLRC News, Winter 2004 ) The educator will require to delineate the plan to the student. One way of making this is by designing the plan. Other than the educator will require to use guided example and let for input. Utilizing these various sorts of psychological plans will help the LD student to be fruitful. Metacognitive Schemes A metacognitive plan is an assault to help understudies recognize their ain thought and consistent speculation in having the option to issue comprehend and recall data ( Vaidya, 1999 ) . One of import metacognitive plan is the use of mental aides ; using a word where the letters in the word each base for a snippet of data or a measure in a methodology. Understudies are much of the time instructed memory helpers to recover the names of planets, the request for tasks, names of the Great Lakes and for recovering the occasional even cluster. Understudies with learning disablements are non simple ready to recollect data prior scholarly and thus, experience difficulty demonstrating it again. The advantage to using this plan gives understudies an apparatus to help them recognize when they experience difficulty recovering data and can help a student callback data and how to recall it. This gives a feeling of autonomous accomplishment where understudies perceive their disablement yet have plans to work with it. Instructors should ensure understudies larn when to use this plan, how to use it and how to create it. When students gain proficiency with a method or have been shown data, teachers ought to expressly become familiar with this plan, delegate understudies during it and help them actualize it to hold the data. Having students make their ain memory aides causes them to recognize how it can help recollect data. At the point when they experience data they feel is difficult to recover, they encourage themselves approaches to recover it. Significance of Developing Self-Advocacy Skills Self-support achievements are the achievements one needs or has to pass on one ‘s needs as well as each piece great as their remaining standing for one ‘s rights. It includes performing conclusions and assuming liability for them. â€Å" Surveies of very fruitful adults with larning disablements have distinguished the capacity to self-advocate as an of import factor loaning to progress † ( Albert, Alberta Learning. Learning and Teaching Resources Branch, 2002 ) . Everybody utilizes self-promotion achievements to some review or another in any case, understudies with larning disablements, have commonly had less example building up these achievements, as guardians, educators and experts have regularly done this for them. As of late, progressively point of convergence has been on getting the hang of larning disabled students how to prescribe for themselves to be effective. Study Skills Each understudy must build up some sort or signifier of review achievements to achieve scholarly achievement. Learning debilitated students must use plans and strategies that empower them to use overview achievements that satisfy their alone needs. The achievements required change significantly by every individual ‘s learning way and their disablement. Realizing what to examine, how to dissect, be aftering to break down, puting reasonable finishes and puting a sensible time allotment can be hard for larning incapacitated students. Modifications or alterations that guide may incorporate holding a note-taker, using a copying gear, instructor notes/diagram, making a lineation of the stuff, use of abbreviations, cockamamie expressions or word affiliations, or potentially the use of clocks ( Sudita, J, 2000 ) . Social Skills Like every single youthful individuals, understudies with disablements must larn the cultural achievements they will require as adults. A few students with disablements will head off to college, some will work and populate freely in the network, and some will require more guide. . Empowering and approving students to coordinate their ain lives is called self protagonism. As an instructor we should loan to creating cultural achievements, to help them go a favorable citizen. Some fundamental cultural achievements instructors may see since understudies with LD experience difficulties with demonstrating their thoughts and positions and happen things like pass oning, following waies, and completing an endeavor hard ; we should gracefully them with a steady domain that permits cultural achievements to be performed and comprehended. Playing the segment holding an evening gathering or heading out to a film will let the student to see existent life condition of affairss ; providing encounters that permit them to get the hang cultural achievements will give them much required cultural capability that is an of import to achieving the finish of being a personality advocator. Section Skills Section arranging ought to be an on-going possibility for understudies to larn and design obligation and self-information. Entry is an ever-evolving methodology, and students should be proficient bounty to oblige to the test of those changes. As educators we should help to create achievements expected to populate life freely. Having them participate and see existent life condition of affairss like going on an occupation talk with, flushing attire or opening a bank history. Making some condition of affairss hard leting them to do conclusions and make sense of the best way is most and of import achievement we can help them larn. Change is non simple for anybody however acing and sing existent life condition of affairss gives the student an essential establishment on heading out frontward to free life. Choice Understudies with larning ddisabilities have a neurological disturbed that causes issues with framing, recovering, and demonstrating data that is gotten by the encephalon. Subjective and metacognitive plans are basic to their prosperity. Self protagonism achievements help understudies to pass on requests, needs, wants and staying standing for one ‘s sense of self by carrying out judgments and taking obligation for them. To be fruitful throughout everyday life, one must create self support achievements. It is significant for larning impeded understudies to get down larning these achievements right off the bat in their guidance. Learning impeded students must trust on geting overview achievements, cultural achievements and transitional achievements to achieve achievement. Step by step instructions to refer to Clc Teaching Self Advocacy Education Essay, Essay models

Monday, July 6, 2020

Rin vs Tide - Free Essay Example

RIN v/s TIDE FACULTY:PROF. UDAY SHANKAR MODULE: AD SALES AND MANAGEMENT DATE: 6TH SEPTEMBER,2010 SHRUTI TYAGI ROLL NO:51442 The tussle between the  big two  PG and HUL has been causing ripples in the industry since the launch of its Rin versus Tide comparative advertisement. HUL has been under pressure since quite some time due to the launch of similar products backed by aggressive advertisement by its competitors. The latest conflict appears to have started when PG introduced its brand Tide washing powder (in orange packaging), which ate into the sales of HULs Rin washing powder. In the first move of its kind by HUL, homecare brand Rin has openly taken on rival P Tide, without the typical airbrushing or pixellation to hide the rival brand name on TV and ads on radio. The current high profile aggressive stand of Rin has a background story. There was a proxy war going on between Rin and Tide since December 2009. In order to retain its market share, in December P introduced a lo w-cost detergent, Tide Natural, claiming in its ads that it provided whiteness with special fragrance. The product was positioned against HULs Rin and Wheel. Tide Naturals was priced significantly lower to the Rin. Tide Naturals was launched at Rs 50 per Kg , Rs 10 for 200 gms and Rs 20 for400 gms. Rin was priced at Rs 70 per Kg at that time. The reduced price of the Tide variant was an immediate threat to Rin. Since Tide already has an established brand equity, Rin was bound to face the heat. Although HUL had another low priced brand Wheel priced at Rs 32/Kg, Tide was not in the same category of Wheel. Rin had to cut the price to resist the market share erosion. HUL was facing a steady erosion in the market share in most of the categories. In the detergent category itself, the brand faced a market share fall of 2. % in December 2009. With PG starting a price war, HUL had to react and it did by cutting the price of Rin by 30% to Rs 50 per Kg. HUL also reacted to the Tide Naturals price war in a   Guerrilla Marketing   way. It took P to the court regarding the Tide Naturals advertisement. The contention was that Tide Naturals was giving the impression to the consumers that it contained natural ingredients like Sandal. The court ordered PG to modify the campaign and PG had to admit that Tide Naturals did not contain any Natural ingredients. While PG opened a war in the price front, HUL retaliated by opening two war fronts. One was the direct comparative ad and other through the court order asking PG to modify Tide Naturals Ad and to admit that Tide Naturals is not Natural. So we can that HUL retaliated with an aggressive two-pronged strategy. * First, it challenged Tides claim of whiteness with special fragrance in the Chennai High Court, which passed an order on 25 February 2010 (CS 189/2010), directing P to modify the advertisement since it was not really able to substantiate the claim of whiteness with special fragrance. The court has granted an in junction and directed P to respond within three weeks. Three days later on 28 February, HUL launched an aggressive TV campaign aired during prime time It was Rin which won the Round 1 of this war. It generated enough Buzz about the brand with all the media talking about the campaign. Rin was also able to neutralize the aggression of P to certain extent. Tide chose not to respond because further fuel to the fight can highlight the fact that Tide Naturals does not contain any Natural Ingredients which may negatively affect the brands standing in the consumers mind. So it is better to play the role of a poor victim at this point of time. PG can celebrate because of the free advertisement it got for Tide Naturals because of the comparative ad of Rin. Although Indian marketing world have seen lot of comparative ads, the Rin Vs Tide is a rare case of direct comparative ad where the brand has taken the competitor brands name and challenging it head on. That is the main reason behind th e media noise about the campaign. P India always was a laid back competitor in the FMCG market. Despite having the product portfolio and market strength, it never realized its potential. The company was happy with their minuscule market share in the various categories in the FMCG business. For television viewers, it was hard to miss the now infamous Rin commercial, which was unleashed on Indian television screens on Thursday (February 25, 2010). Perhaps bombardment would be a better word: the high-voltage TVC was supported by a media plan that included primetime slots across all major GECs and news channels, in an effort to deliver maximum impact over the long weekend. The ad shows two mothers waiting at a bus stop for their children, who are returning from school. They spot each others shopping baskets one womans basket sports a packet of Rin, while the other has purchased Tide Naturals. The Tide lady looks proudly at her purchase and brags about Tides khushboo aur safedi bh i offering (fragrance combined with whiteness). The Rin lady simply smiles. When the school bus rounds the corner and drops off the two children, the Tide ladys boy is wearing a visibly dull shirt, while behind him emerges a boy clad in a spotless white shirt, who runs past the shocked Tide lady, over to his Rin mother. To make things cheekier, the boy asks his mother, Aunty chaunk kyun gayi? (Why is aunty so shocked? ), where the word chaunk could easily be a reference to Tides punch line, Chaunk gaye? The voiceover concludes that Rin is behtar or superior to Tide, when it comes to whiteness, and at a chaunkane wala price of Rs 25, at that. A super, Issued in the interest of Rin users, completes the commercial. Comparative advertising is, quite obviously, not a new phenomenon by any standards. Every other brand has dabbled with it at some point, while it is almost formulaic for some categories. However, to make comparisons with competition involves discretion in execution, such as air-brushing or pixelating a competitors brand name/pack shot, and most definitely, keeping away from referring to rival brand names. With this ad, however, Rin seems to have broken every rule in the book. But what may seem like a publicity stunt to some, is, in all probability, a well-thought out strategy on the part of Rins makers, Hindustan Unilever (HUL). There are two debatable issues in this advertisement: * The advertisement clearly shows a packet of Tide Naturals, which has green packaging and is a cheaper extension of Tide, which orange packaging) whereas the woman in the commercial says Tide se kahin behatar safedi de Rin (Rin gives better whiteness than Tide)- Does this amount to misleading the public as per the Indian Law? At the end of the advertisement, a line is displayed on the bottom stating that this claim is based on laboratory tests done through globally accepted protocols in independent third-party laboratories and Schematic representation of superior whiten ess is based on Whiteness Index test of Rin Vs Tide Naturals as tested by Independent lab . The challenge is whether the present statement(s) can be substantiated by way of evidence and if yes, whether such tests if conducted by any independent laboratory continue to be the same. Legal eagle The Advertising Standards Council of India (ASCI) has, over the last few days, received several complaints from customers/viewers, who feel that the comparison is not fair. According to the ASCI spokesperson, We are writing to the advertiser concerned about the complaints received and are seeking a response. In order to make comparatively superior claims, an advertiser has to keep the ollowing ASCI Code in mind, which states that advertisements containing comparisons with other manufacturers or suppliers or with other products, including those where a competitor is named, are permissible in the interests of vigorous competition and public enlightenment, provided: †¢ It is clear what asp ects of the advertisers product are being compared with what aspects of the competitors product. †¢ The subject matter of comparison is not chosen in such a way as to confer an artificial advantage upon the advertiser, or so as to suggest that a better bargain is offered than is truly the case. The comparisons are factual, accurate and capable of substantiation. †¢ There is no likelihood of the consumer being misled as a result of the comparison, whether about the product advertised or that with which it is compared. †¢ The advertisement does not unfairly denigrate, attack or discredit other products, advertisers or advertisements directly or by implication. While no official confirmation could be obtained at the time of filing this report, sources reveal that there are sufficient grounds for HUL to be taken to court over this matter. An HUL spokesperson justifies the commercial, stating, Rin is a household detergent brand and is used by millions of consumers acros s India for its promise and delivery of superior whiteness since its launch in 1969. The latest advertisement of Rin brings alive the superior whiteness delivery of Rin, vis-a-vis competing brands in the market. Further, HUL adds that this advertisement reinforces the promise to consumers that Rin delivers superior whiteness. This claim is based on laboratory tests done through globally accepted protocols in independent third party laboratories, the spokesperson adds, to substantiate the claim made in the TVC. Knockout or washout? Unleashing this communication on a long weekend (Eid-e-Milad on Saturday and Holi on Monday) is no coincidence; industry watchers even feel that Indian courts being shut over the weekend has helped Rins cause, as anyone taking offence to the commercial could not do much about it during this period. In the meantime, Rin gained with high visibility on TV. Harish Bijoor, CEO, Harish Bijoor Consults, calls this the putting your finger in competitions eye kind of advertising. Of course, this is a gimmick to create hungama or noise. But if the facts are correct and Rin is able to prove them in the buckets of the nation, then its job is done. But I see the chances of that proof as slim, he says. On the flip side, HUL is considered a buzz generating, edgy and trend-setting company, so there isnt any reason to not tom-tom about its superior products, Bijoor adds. Ask him if the ad is distasteful, and Bijoor shakes his head in the negative. What was distasteful 20 years ago isnt now, and the younger generations palate of what is acceptable is fast changing, he muses. And so, Rins well-planned strategy both of taking on competition head on, as well as a weekend release may not be a bad thing at all. | But there are contrarians like ad guru Alyque Padamsee, CEO, AP Advertising, who, incidentally, is the brain behind Rins trademark lightning strikes and whiteness positioning. This is comparative advertising to its extreme, he declares. To h im, this is equivalent to hurling stones at another in a manner that doesnt say, I am better, but that You are worse a tonality that hurts both brands. My guess is, a significant dent in the sales of Rin, much due to Tide, may have led to this blatant, gloves-off approach, he reflects. Ask him how Tide should react, and Padamsee says, When people throw stones, it is because they have nothing to say. If I were Tide, I would not launch a counter-communication, which itself should put Rin in its place. The adman is also dissatisfied with the faded shirt versus white shirt mnemonic used to bring out Rins superiority. The consumer is not a moron (as David Ogilvy said), but the advertising agency that uses such tactics, is, he signs off. | Naresh Gupta, director, strategy and planning, Dentsu Marcom, too, feels the only reason for such an attempt by Rin could be Tides entry into its whiteness territory. The fact that it targets Tide Naturals, a variant, and not Tide itself, may just be a by the way thought, or a way to avoid some legal problems. To Gupta, the marketer in this case has shown gumption to say I do this, they dont. Air-brushing and other such means are, in fact, the cowards way of doing things. At the end of it all, it does evoke a chuckle or two, he shrugs. This is better than a lot of competitive advertising out there. As an analogy, Gupta muses that such an ad is akin to the two marketers picking up the phone and talking down to each other something that is so interesting in itself, that the lack of a big creative idea (Padamsees faded shirt grouse) can be forgiven. Brand experts conclude that this could well spark off a trend, to release controversial, capsule-duration advertising campaigns, which do their job by the time they are pulled up. But on the other hand, brands with limited, finite budgets may not have the financial muscle, or the gall, to walk this path. In my personal opinion, Rin chose a wrong way of telling its superiority to the consumer. Last time I saw a direct comparative ad war was between  Horlicks and Complan. Horlicks started the direct comparative ad and got a very very aggressive reply from Complan. The current status is that Horlicks stopped the comparative ad and Complan is continuing its aggression against Horlicks. It was an unnecessary move from Horlicks which woke up a laid-back competitor like Complan. I think that in that ad war, Complan won over Horlicks (not in sales terms but in share of noise ). The same thing is going to happen with Rin. It is going to lose this war primarily because there was no need for a direct comparison with Tide atleast in the ads. . If you observe the ad, 22 seconds of the 30 second ad is dedicated to Tide alone. That means in around 75% of the time, the ad talks about Tide. Interestingly the ad even mentions the USP of Tide as It has fragrance and has whitening property. Then the rest of the 8 seconds talks about Rin. So if HUL has blasted some 30 lakh in the current promo, 22. 5 lakh of it was spent on promoting Tide. Why should you ever mention your competitor in your ads Watching the ad, one homemaker commented I never knew Tide and Rin was from the same company, otherwise how can they show these two brands together in the same ad? . The current campaign lacks any long term objectives. The brand is choosing a short-term path when the issue was a long-term competitive threat. Instead of spending such money on this ad, HUL could have run some serious sales promotional campaigns which could have prompted consumers to opt for Rin. It could have filled the retail outlets with Rin POPs. It could have run retailer campaigns to fill the shelves with Rin rather than Tide. HUL still has a huge distribution reach and strength compared to PG, it could have won the war hands down had it capitalized on the retailer support alone. If Rin was too worried, it could have bought back Big B as the brand ambassador which could have added p unch to the tagline Chamakte Rahna. Now the outcome of the ad war will be that HUL will be retrained by ASCII or the Court from further playing the ad. It means that Rin had adapted an unethical means against the competitor which will cause an unwarranted blemish on the brand reputation. Second outcome is that it will encourage Tide to be more aggressive in the market. Tide now has been officially and publically acknowledged as the competitor for Rin. Third outcome is that an ad war will start which will benefit the respective advertising agencies and the media.

Wednesday, May 6, 2020

The Ethics for Engineers in Combining Humans with Advanced...

Todays robots are used in various industries from manufacturing to military, as technology advances more robots are becoming independent. As their systems increase in complexity, so too will their capabilities and scope of employment. Progresses in the sciences may one day permit for the blending of human and robotic functioning at scales where they become indistinguishable from each other. These future achievements in engineering could potentially redefine human properties; undoubtedly, the ethical concerns will be profoundly important to the direction of the human species. Should we allow Human Enhancement? Should we make thinking machines? Will merging with machines, make humans perfect? Human enhancement and machine intelligence are†¦show more content†¦What about smaller enhancements? With the advent of nanotechnology medicine has able to make rapid advances in patient care. These advances have expanded physicians and other healthcare practitioners control over operatin g procedures, drug dosage, rehabilitation techniques and it has also led to increasingly accurate monitoring of internal human physiology through medical analyzers like MRI’s and PET scans (Glenn and Boyce 268-9). Nanotechnology promises to alter the domain of medicine by giving more awareness, better protections, and complete control over the human biological processes (Glenn and Boyce 268). Of special interests to engineers are the futuristic applications of nanomachines that will operate at the cellular stage. Many healthcare professions in vision using these machines to receive information updates about bio systems, while also guiding these robots at the levels of protein building (Glenn and Boyce 268 ). These advanced robots will help humans tremendously; allowing humans to potentially have the greatest control in history over their biology. Chemical enhancements like pharmaceutical drugs may be the enhancements of the past when humans reach the potential to control prot ein building via nanomachines; in theory, disease could be a distant memory (Bradley 1003). Famous futurist Ray Kurzweil advocates for the synthesizing of biology and technology; according to him in the future we willShow MoreRelatedRobotic Surgery Essay example14445 Words   |  58 PagesRobotic Surgery HUM432: Technology, Society, and Culture April 15, 2012 Table of Contents Abstract – Page 3 Introduction– page 4 Description of Robotic Surgery page 5 Applications of Robotic Surgery – page 4 – 7 History of Robotic Surgery - – page 8 Robotic Surgery –- page 9 Advantages of Robot-Assisted Surgery – page 9, 10 Disadvantages of Robotic Surgery – page 11, 12 Political Influences – page 13 - 16 Legal Influences – page 16 – 20 Economic Questions/ Considerations –Read MoreNanotech 1AC Essay13565 Words   |  55 PagesCall For Regulation of Nanotechnology,† 03/12/2012,, AC) MEXICO CITY, Mar 12 (Tierramà ©rica).- Nanotechnology, which is currently unregulated in Mexico, could pose serious threats to human health and the environment, cautions a new study. 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Facility and Risk Management Hospitality Operation

Question: Discuss about the Facility and Risk Management for Hospitality Operation. Answer: Introduction This venue design and condition analysis is focused on Grand Roxy reception situated in Brighton-Le-Sands proximity to Sydney International and Domestics Airports. This venue has many facilities and amenities for guests who visit to hold various events such as weddings, Christmas parties, and meetings among other occasions. Due to its large size, Grand Roxy can accommodate about three hundred guests; an aspect which makes it popular among the native visitors as well as tourists who frequent this region. This report paper is a detailed analysis meant to evaluate the suitability of this facility to ensure that all probable risks are efficiently mitigated. Analysis of Grand Roxy design principles Typically, staff members, guests and service visitors such as suppliers often make use of facilities like Grand Roxy. Therefore, is necessary to ensure the safety of these groups while using its space (Reiling, 2007). In this section, the external and internal design principles of Grand Roxy are discussed. As discoursed in the case history one of the domestic issues of this facility is poor maintenance. For many years the business has been operating with poorly maintained ceilings, carpets, furniture and ceilings until the owner received approval by the city council to refurbish the building. Renovating the restaurant will enhance its appearance and may motivate guests and event organizers to hold their occasions there. Moreover, the location of Grand Roxy can affect the experience of the attendees. It is situated near an airport and the Sydney CBD where it can tap many users of the services delivered around these amenities. Further, it is reported that the business has incurred unne cessary costs on revamps due to its location near the beach amid adverse weather conditions that have significantly affected the users negatively (Anis, 2016). Summarily, it can be argued that Grand Roxy has applied sparingly proper design principles since it can acquire a significant pool of customers to use their services hence generate enough income for the business continuity. Nevertheless, only a few changes as depicted above are necessary to ascertain that the expectations of all users of the premises are well met and their safety assured. Achievement of the intended purpose of the venue design The primary goal of Grand Roxy is to offer the best customer experience by providing unrestricted services. In the attempt to achieve this vision, the firm formulates and implements various strategies one among them being the proper design layouts. The size of the venue, for example, is huge enough to accommodate a large number of guests who use it. The dance floor situated in the middle of the reception is amply sizable measuring about 16 by 21(Anis, 2016). This aspect is critical in the accomplishment of the business' primary drive since there might be a lot of attendants willing to dance in the space at the same time (Harper, 2009). In general, the flooring of Grand Roxy is well designed to enable the firm to achieve its intended purpose. In addition, the business is strategically located near other social amenities attracting people. It is located near an airport, a beach and Sydney CBD and thus it is able to accommodate people using the services offered in these facilities. Meeting objectives of the business stakeholders As pointed out earlier, there are three groups of people who are the commonest users of the Grand Roxy amenity, namely the staff members, guests and service visitors. These individuals form the pool of key stakeholders in Grand Roxy. Ideally, their expectations and objectives have been sufficiently met. Often the primary goal of business owners is usually to make profits while at the same ensuring quality and splendid organization progress (Teicholz, 2001). In this case, owners of Grand Roxy have been able to acquire a significant customer base guaranteeing them of constant business growth and development. The company is generating enough funds for the owners enabling them to plough back proceeds and use them to renovate and expand the premises in various aspects. Besides, the employees working with Grand Roxy receive just remunerations as recompenses for their contributions to the success of the organization. The design standards, on the other hand, aid attendees a lot in meeting th eir expectations of service delivery (Borja, 2003).The venue is large enough to ensure that all visitors irrespective of their numbers are well accommodated. Moreover, the strategic location of Grand Roxy eases its productivity abilities hence augmenting its potentials of meeting their financial obligations as they fall due, thus meeting the objectives of the service providers. Grand Roxy designers did a commendable work in planning for location, maintenance and internal features of the firm. However, some considerations can be deemed essential in the organization of this business premises. To start with, it could have beneficial for both the visitors and the business if parking services were offered. Undercover and other parts of packing vehicles can lower the expenses incurred by guests while searching for such services outside the reception premises while at the same time generating extra income for the firm (Banarjee Associates, 2003). Furthermore, the location of Grand Roxy is subject to criticism. Besides, locating the facility near a beach is subjecting it to additional costs of repairing worn out iron items corroded by the salty vapor from the ocean. To avoid such inconveniences the designers could have considered locating the business in the interior of Sydney city where such occurrences would be significantly minimized Top of Form(Steiner Butler , 2007). Rational behind Venue Condition Assessment The process of conducting Venue Condition Assessment (VCA) in the context of the core services of an organization provides detailed information about the deficiencies of the premises. The analysis enables the management to figure out the areas in a facility where a renovation, renewal, and code compliance issues are required (Lillie, 2004). Besides, a detailed VCA not only allows the executives to spot deficiencies in a venue but also the net costs needed to remake them. It helps in determining both immediate and long-term cost expenditures for maintaining the business buildings thus used as a renewal forecasting tool (Minnesota Vfa, 2011). In other words, facility condition assessment enables managers to manage business assets as well as mitigating risks which deter its performance. The practice allows companies to account for their short-term financial requirements; determining how much is needed to refurbish a certain facility. In additions, VCA aids a lot in enhancing the compet itive needs of a firm since it enables managers to decide whether it has the environment that the public, students or employees have a preference (Kubba, 2008).Ultimately, facility condition assessment eases the building of stewardship, the best way to invest business capital as well as the amount needed (Deutscher Verband Fu?R Facility Management, International Facility Management Association. 2005). Despite its importance, VCA appraisal is associated with various challenges. The venue condition assessment exercise may lack ample support especially from the business management leading to imprecise and incorrect conclusions. Occasionally, predisposition of the analysts during the process may occur impelling them to incline to particular aspects of the venue and living others unattended Modified Grand Roxy Venue Condition Assessment Form Item Functionality Cleanliness Accessibility Overall condition Refurbishment Asset life cycle Facility condition index Year cost Age Life expectancy Design Excellent Good Fair Fair Celling Good Fair Good Good Carpet Fair Good Good Fair Lighting Good Fair Fair Excellent Hygiene Fair Good Fair Good Ambiance Excellent Good Excellent Good Tables Fair Good Fair Good Chairs Good Good Good Good Windows Poor Unsustainable Poor Poor Recommendations As shown in the condition assessment form above, Grand Roxy should be actively involved in renovating and refurbishing facilities since majority of them are in a deprived overall condition. The design standards of the firm though found to have an outstanding functionality needs to be remade owing to its normal general condition. The accessibility of the facility is rated fair and to improve on this, the organization can restructure the pathways leading to the premises. The same case applies to the ceiling facilities of the building regarded as good. To enhance thrilling appearance of the amenity, the management has budgeted for some money to maintain and prevent these ceilings and walls from damage. Another issue within Grand Roxy venue is the carpet since it is not appealing to the eyes probably due to the color and functionality. As a result, the interior theming of the carpet is rated as a fair because it is destitute hence the need for a refurbish. The lighting condition in the b uilding is outstanding, and as a result, the management does not have to budget for any repair anytime soon. Another area considered in the assessment is hygiene which according to the information provided is good implying that only minor adjustments are necessary to augment its rating from good to excellent. Ambiance defined as the atmosphere or the character of a place is above average in the chosen venue (Cotts, Roper, Payant, 2010). The fact that Grand Roxy is located at the periphery of the city makes it less noisy, and the atmosphere here is decent. Finally, analysis of furniture condition in the firm is conducted proving that the business is in dire need to renovate the windows of the buildings. The overall condition of tables and chairs is quite good implying that some slight renovations are essential. Conclusion This report focuses mainly on analyzing the situation and designing of Grand Roxy, the chosen venue. This assessment task is essential since it helps a learner to apply the concepts learned in class in real life situation. Grand Roxy is a typical venue offering services to people, and as learned in the module, it is important to manage the facilities of such places to ensure the safety of individuals is at heart. This report analyses the design standards of Grand Roxy which according to the findings needs to execute a few changes to ensure efficiency in risk management. Also discussed in the report is the venue condition assessment whose primary purpose is to spot deficiencies of the assets and henceforth provide the necessary course of actions. Some of the facilities in Grand Roxy are in a deprived condition and as such there the firm should involve itself in thorough renovation and refurbishing processes. References Reiling, J. (2007).Safe by design: designing safety in health care facilities, processes, and Culture. Oakbrook Terrace, Ill, Joint Commission Resources. Anis, M. (2016). A Case-History and a Venue Condition Assessment Form. Southern Cross University. Harper, J. (2009).Planning for recreation and parks facilities: predesign process, principles, And strategies. State College, Pa, Venture Publishing, Inc. Teicholz, E. (2001).Facility Design And Management Handbook. New York, Mcgraw-Hill.Http://Accessengineeringlibrary.Com/Browse/Facility-Design-And-Management-Handbook. Borja De Mozota, B. (2003).Design management: using design to build brand value and Corporate innovation. New York, Allworth Press. Banarjee Associates, (2003). An overview of common parking issues, parking management Options, and creative solutions. City of Pasadena. Steiner, F. R., Butler, K. S. (2007).Planning and urban design standards. Hoboken, N.J., J. Wiley. Lillie, K. (2004).Workshop on condition assessment inspection devices for water transmission Mains. Denver, Colo, Awwa Research Foundation. Minnesota, Vfa. (2011).Facility Condition Assessment for State of Minnesota State Office Building, St. Paul, Minnesota. Kubba, S. (2008).Property condition assessments. New York, McGraw-Hill. Deutscher Verband Fu?R Facility Management, International Facility Management Association. (2005).Facility Management 2005: European Facility Management Conference, Exhibition Europe, Frankfurt am Main 19-21 April 2005, Tagungsband Proceedings. Berlin, Offenbach, VDE Verl. Cotts, D. G., Roper, K. O., Payant, R. P. (2010).The facility management handbook. New York, American Management Association.

Tuesday, April 21, 2020

The Twisted Mind of a Serial Killer Essay Example For Students

The Twisted Mind of a Serial Killer Essay The Twisted Mind of a Serial Killer Essay As police walk into an abandoned house, a foul stench overtakes them. The room is dim and looks as though no one has been here for months. They walk further into the house and begin to see spots of blood on the floor. They follow this trail down the stairs into the basement where the smell becomes overwhelming, causing some of the officers to gasp and run back up the stairs. In the basement, they find the remains of several young boys who have been molested and badly mutilated. What could cause someone to participate in such horrendous deeds? What sort of person is able to perform such wicked acts? Serial killers always have aroused the curiosity and concern of the public. People seem to be both fascinated and repulsed by their horrendous crimes. The stories make newspaper headlines, and their gruesome murders are the subject of popular movies and best-selling books. In this paper, I will discuss what causes a human being to become a serial killer. Although social scientists have developed many theories to explain the mind of a serial killer, the scientific evidence supports the theories of sociopathy, psychopathy, sadistic fulfillment, childhood abuse, and genetics. The Federal Bureau of Investigation defines a serial murder as the killing of several victims in ten or more separate incidents over an extended period of time (Dietz 483). We will write a custom essay on The Twisted Mind of a Serial Killer specifically for you for only $16.38 $13.9/page Order now Serial murderers are often classified into specific categories. One category is motive; motive killers are sexually sadistic killers or spree killers. The psychology of the killer is another category used to characterize these criminals. These types of killers are classified as sociopaths and psychopaths. This paper will focus mainly on killers of the psychotic and sexually sadistic kind, for these are the ones on which the public and media tend to focus. According to James Fox and Jack Levin (19), serial killers are most always Caucasian males who are in their twenties or thirties. Although there are reported cases of female serial killers, the field is predominantly composed of males. There are two key characteristics of a serial killer, one being the presence of sociopathy or aggressive antisocial behavior. It has been estimated that nearly three percent of males in our society may be sociopaths. Most socio-paths are not violent: they may lie, cheat, or steal, but rape and murder are not necessarily appealing to them. This mental illness can lead to violent outbursts, which are difficult to control without therapy; and without therapy, rape and murder can be attractive to those with this condition. The second key characteristic of most serial killers is an overwhelming need for control. Women and children are often targeted because they are seen as weak and easily dominated figures. Killers will tie their victims up with ropes or chains and watch them helplessly struggle to free themselves. They may also torture them and watch as their pleas for freedom fall upon deaf ears. Many killers are demented and exhibit signs of future violence at a very early age. Society often turns to the upbringing of the killer for answers. Many killers speak of their childhoods being full of sexual abuse, torture, and mayhem (Scott). In his book Serial Killers, Joel Norris speaks of violence as something that cycles from generation to generation: Parents who abuse their children, physically as well as psychologically, instill in them an almost instinctive reliance upon violence as a first resort to any challenge. Childhood abuse not only spawns violent reactions, but also affects the childs health, including brain injuries, malnutrition, and other developmental disorders (49 50). Violence early in life may lead to these undesirable tendencies to abuse and kill. Parents often believe that strict discipline will help the individual grow up to be strong, but it, in turn, creates a gap between the child and the parents. The child does not feel loved or wanted. This may lead to isolation and possibly violent tendencies as a source of gratification. .uf925938e0383d57283312e7f4be27658 , .uf925938e0383d57283312e7f4be27658 .postImageUrl , .uf925938e0383d57283312e7f4be27658 .centered-text-area { min-height: 80px; position: relative; } .uf925938e0383d57283312e7f4be27658 , .uf925938e0383d57283312e7f4be27658:hover , .uf925938e0383d57283312e7f4be27658:visited , .uf925938e0383d57283312e7f4be27658:active { border:0!important; } .uf925938e0383d57283312e7f4be27658 .clearfix:after { content: ""; display: table; clear: both; } .uf925938e0383d57283312e7f4be27658 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf925938e0383d57283312e7f4be27658:active , .uf925938e0383d57283312e7f4be27658:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf925938e0383d57283312e7f4be27658 .centered-text-area { width: 100%; position: relative ; } .uf925938e0383d57283312e7f4be27658 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf925938e0383d57283312e7f4be27658 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf925938e0383d57283312e7f4be27658 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(; position: absolute; right: 0; top: 0; } .uf925938e0383d57283312e7f4be27658:hover .ctaButton { background-color: #34495E!important; } .uf925938e0383d57283312e7f4be27658 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf925938e0383d57283312e7f4be27658 .uf925938e0383d57283312e7f4be27658-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf925938e0383d57283312e7f4be27658:after { content: ""; display: block; clear: both; } READ: Emma and raskolvikov Essay Robert Ressler said, Instead of developing positive traits of trust, security, and autonomy, child development becomes dependent on fantasy life and its dominant themes, rather than on social interaction (84). .